About this blog

Peru is known for their culture, their gastronomy and their beautiful landscapes. We are a country full of history and traditions, in addition to having a rich diversity of fauna, flora and different geographic climates. Nonetheless, what really makes Peru special as a country is the people, who are welcoming, friendly and united. Peruvians are also known because of their creativity and ability to solve problems. The pandemic that started in 2020 is proof that for the peruvian creativity anything is possible, even saving and creating new business ideas to survive this cruel reality that affected the entire world. In 2020 the pandemic caused by Covid-19 (coronavirus disease 2019) started and in january 30 the WHO (World Health Organization) declared a health emergency of international concern, later in march 15 the then president of our country Martin Vizcarra made all peruvians go into quarantine, only being able to go outside if it was an emergency or to buy essential food, this politic lasted from the date mentioned before until July 1st. This brought a lot of uncertainty about how the peruvian business would survive this difficult time. All businesses were severely affected by the new virus of Covid-19, specially the tourism industry, and some of them had to instantly close due to the big economical problems this virus caused. The need to rebuild and solve their economic situation was something that had to be done immediately because people knew that this pandemic wouldn't last just a few weeks. This virus was so strong and contagious that it rapidly affected thousands of people in a split second. But how was this reactivation done? Some businesses decided to reinvent their employment through e-commerce, by remaking their work in many well-known pages like Instagram and Facebook. At first this was obviously not easy at all, because this was new to almost everyone but it was a must to adapt to this situation. Before the virus we had several businesses that worked only digitally, but now it’s like almost every company has its own virtual page, this was the easiest way the businesses could keep in contact with their customers, working on their necessities and how to keep making sales. An improvement that was born as a necessity but nowadays in consolidation, this new way of work, networking, comes to stay. It is a new challenge, and it is important to take advantage of this situation. Our objective with this blog is to show the innovation and resurgence of a strong and creative population like the Peruvian. We also look forward to showing the interesting and curious ideas that emerged from this pandemic to find a solution that would allow businesses to survive the change caused by Covid-19. In addition to this, we would like to share some stories of successful examples of entrepreneurship creation that allow us to see how with creativity and hard work a society can continue to develop despite the difficulties and how we can still see light in a tunnel that seems hopeless for a lot of people.

Government´s support

    Firstly, it's important and appropriate to reduce the quantity and damage and the problems that coronavirus caused in order to start with a solid base, for that purpose we need to specify 3 points.

According to the peruvian Ministry of Economy and Finances (MEF, 2020) there are:

  • Containment stage.
  • Reactivation stage.
  • Execution stage. 

    Talking about, probably the most important part, the health, taking precautions such as biosecurity implements, the vaccination certificate and investing some money on personal in charge of keeping the space of work clean. It is interesting to notice that businesses are what they are because of clients, so showing a good environment will transmit confidence to people that will work with the commerce. Businesses, specifically small businesses, suffered a lot of damage on the economical sector, the majority of them had to instantly close due to the immense damage that they were about to suffer, no clients means no money made. The government had to instantly came up with something, before the people stood up and started to complain about the government for doing nothing for their economic safety, they made a move called FAE-Mype. 

    The FAE-Mype is a State Fund created to guarantee working capital loans for micro and small businesses in all productive sectors, with terms of 3 years, channeled through entities of the financial system and savings and credit cooperatives. For this purpose, it has S/800 million soles that allows it to deliver credit lines of up to S/4,000 million soles, with individual credit coverage of up to 98%, this was granted by COFIDE. Making this moves rapidly made possible the reactivation of the businesses that were severely affected by the COVID-19 pandemic, but still, there are a lot of them still fighting for their economic balance.



References:

    Ministerio de Economía y Finanzas. (2020). Plan Económico de Perú frente al COVID-19. Gob.Pe. https://www.mef.gob.pe/planeconomicocovid19/ 

Comentarios

Publicar un comentario

Entradas populares